Lemonn Vs Motilal Oswal Vs Upstox Comparison

The comparison between Lemonn, Motilal Oswal, and Upstox highlights the major differences in their services and features, including overall ratings, brokerage charges, trading platforms, investment offerings, and customer service quality. Lemonn is known for its user-friendly trading experience and reliability, while Motilal Oswal stands out for offering competitive brokerage rates and an advanced mobile trading platform. Upstox provides an excellent balance of technology, research tools, and responsive customer support. In terms of active clients, the brokers report approximately 8.27 Lakhs, 10.2 Lakhs, and 23.78 lakh users respectively, reflecting their popularity among investors. Overall, this comparison of Lemonn, Motilal Oswal, and Upstox helps traders and investors choose the most suitable broker based on features, pricing, and platform performance.

Services / Features

The services/features comparison between Lemonn, Motilal Oswal, and Upstox reveals significant differences in their offerings. Lemonn provides 4 for Overall Rating, while Motilal Oswal offers 4 and Upstox features 4.5.

Services / Features Lemonn Motilal Oswal Upstox
Overall Rating
Brokerage Charges
Trading Platform
Investments Offering
Customer Service
Broker Type Discount Broker Full Service Broker Discount Broker
Exchanges Supported NSE, BSE NSE, BSE, MCX NSE, BSE
Active Clients 8.27 Lakhs 10.2 Lakhs 23.78 lakh
Broker Overview Lemonn Review Motilal Oswal Review Upstox Review

Account Opening Charges and AMC

The account opening charges and AMC comparison between Lemonn, Motilal Oswal, and Upstox reveal significant differences in their offerings. Lemonn provides N/A trading and demat account opening, while Motilal Oswal offers N/A and Upstox features Free.

Account Opening Charges and AMC Lemonn Motilal Oswal Upstox
Trading Account Opening Free
Trading AMC ₹300
Demat Account Opening Free
Demat AMC ₹250 + GST per year ₹199 per year ₹300
Provide DP Service Yes Yes Yes

Brokerage Plans

The brokerage plans comparison between Lemonn, Motilal Oswal, and Upstox reveals significant differences in their offerings. Lemonn provides - plans, while Motilal Oswal offers - and Upstox features -.

Brokerage Plans Lemonn Motilal Oswal Upstox
Multiple Plans - - -
Monthly Plans - - -
Yearly Plans - - -

Brokerage Charges

This comparison between Lemonn, Motilal Oswal, and Upstox reveals significant differences in their brokerage charges. Lemonn charges ₹20 per executed order brokerage on equity delivery and intraday, ₹20 per executed order for futures, and ₹20 per executed order for options. Motilal Oswal charges 0.20% brokerage on equity delivery and intraday, 0.02% for futures, and ₹20 per lot for options. Upstox charges ₹20 brokerage on equity delivery and intraday, ₹20 or 0.1% for futures, and ₹20 for options.

Brokerage Charges Lemonn Motilal Oswal Upstox
Plan Name - - -
Equity Delivery ₹20 per executed order 0.20% ₹20
Equity Intraday ₹20 per executed order Rs 0 (Free for lifetime) ₹20 or 0.1%
Equity Futures ₹20 per executed order 0.02% ₹20 or 0.1%
Equity Options ₹20 per executed order ₹20 per lot ₹20
Currency Futures ₹20 per lot ₹20 or 0.5%
Currency Options ₹20 per lot ₹20
Commodity Futures 0.02%
Commodity Options Rs 200 Per Lot
Hidden Charges No No No
Call & Trade Charges ₹50 per ISIN ₹25 + GST ₹75 + GST
Auto Square Off Charges ₹50 per ISIN ₹25 + GST ₹75 + GST
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Transactions Charges

This comparison between Lemonn, Motilal Oswal, and Upstox reveals significant differences in their transactions. Lemonn provides N/A for Transaction Charges Equity Delivery, while Motilal Oswal offers NSE Rs 297 per Cr (0.00297%) | BSE Rs 375 per Cr (0.00375%) (sell side) and Upstox features NSE: 0.00297% per trade.

Transactions Charges Lemonn Motilal Oswal Upstox
Equity Delivery NSE Rs 297 per Cr (0.00297%) | BSE Rs 375 per Cr (0.00375%) (sell side) NSE: 0.00297% per trade
Equity Intraday NSE Rs 297 per Cr (0.00297%) | BSE Rs 375 per Cr (0.00375%) (sell side) NSE: 0.00297% per trade
Equity Futures NSE Rs 173 per Cr (0.00173%) | BSE Rs 0 NSE: 0.00188%
Equity Options NSE Rs 3503 per Cr (0.03503%) | BSE Rs 325 per Cr (0.00325%) (on premium) NSE: 0.0495% (on premium)
Currency Futures NSE Rs 35 per Cr (0.00035%) | BSE Rs 45 per Cr (0.00045%) NSE: 0.00035% BSE: 0.00045%
Currency Options NSE Rs 3110 per Cr (0.0311%) | BSE Rs 100 per Cr (0.001%) (on premium) NSE: 0.0311% BSE: 0.001%
Commodity 0.05%

Account Features

These are the notable distinctions in the account features of Lemonn, Motilal Oswal, and Upstox when compared.

Account Features Lemonn Motilal Oswal Upstox
3-in-1 Account No No No
Charting Yes Yes Yes
Algo Trading Yes Yes Yes
SMS Alerts Yes Yes Yes
Online Demo Yes Yes Yes
Online Portfolio Yes Yes Yes
Margin Trading Funding Available Yes Yes Yes
Combined Ledger for Equity and Commodity Yes Yes Yes
Intraday Square-off Time 3:20 PM 3:20 PM 3:20 PM
NRI Trading No Yes No

Trading Platforms

The trading platforms comparison between Lemonn, Motilal Oswal, and Upstox reveals significant differences in their offerings. Lemonn, Motilal Oswal and Upstox provide web trading platforms and mobile trading platforms.

Trading Platforms Lemonn Motilal Oswal Upstox
Web Trading Platform Yes Yes Yes
Web Trading Detail Lemonn Motilal Oswal Upstox
Mobile Trading Yes Yes Yes
Mobile Trading App Yes Yes Yes
Android Mobile App Yes Yes Yes
Android App Download Yes Yes Yes
iPhone Mobile App (iOS) Yes Yes Yes
iOS App Download Download Download Download
Android Tablet App Yes Yes Yes
iPad App (iOS) Yes Yes Yes
Trading Software Charges Nil Zero Free

Broker Ratings

The broker ratings comparison between Lemonn, Motilal Oswal, and Upstox reveals significant differences in their offerings. Lemonn provides 4 for Fees Ratings, while Motilal Oswal offers 4.3 and Upstox features 4.3.

Broker Ratings Lemonn Motilal Oswal Upstox
Fees Ratings 4 4.3 4.3
Trading Brokerage Rating 4 4.3 4.4
Trading Platform Usability 4 4.3 4.4
Customer Service Ratings 4 4.3 4.2
Overall Ratings 4 4.3 4.3

Investment Offerings

This comparison between Lemonn, Motilal Oswal, and Upstox reveals significant differences in their investment offerings. Lemonn provides investment offerings in Yes, mutual funds and offers trades in currency and commodities, while Motilal Oswal provides investment offerings in Yes, mutual funds and offers trades in currency and commodities and Upstox provides investment offerings in Yes, mutual funds and offers trades in currency and commodities.

Investment Offerings Lemonn Motilal Oswal Upstox
Equity Cash and F&O Yes Yes Yes
Currency Derivatives Yes Yes Yes
Commodity Yes Yes Yes
Online IPO Application Yes Yes Yes
Mutual Funds Yes Yes Yes
Bond / NCD Yes Yes Yes
ETF Yes Yes Yes
Banking No No No
Insurance No No No
Forex Yes Yes Yes
MF SIP Investment Yes Yes Yes
Equity SIP Investment Yes Yes Yes
PMS Service No Yes Yes
Other Investment Options Yes Yes Yes

Customer Support

The comparison between Lemonn, Motilal Oswal, and Upstox reveals significant differences in their Customer Support. Lemonn provides No, while Motilal Oswal offers Yes and Upstox features No.

Customer Support Lemonn Motilal Oswal Upstox
24/7 Customer Service No Yes No
Email Support Yes Yes Yes
Online Live Chat Yes Yes Yes
Phone Support Yes Yes Yes
Toll Free Number No 022 40548383 No
Through Branches Yes Yes
Customer Care Number +918035769929 +91 9769972825 022-41792999
Account Opening Process Online Online/Paperless Online/Paperless
Customer Support Email [email protected] [email protected] [email protected]
Knowledge Center / Education https://www.motilaloswal.com/news https://upstox.com/uplearn/
Head Office Address

Galaxy, Unit No. 603, A Wing, Everest Grand,

Mahakali Caves Road, Opp. Ahura Centre,

Andheri East, Chakala Midc, Mumbai, Maharashtra – 400093

Motilal Oswal Tower, Rahimtullah Sayani Road, Opposite Parel ST Depot, Prabhadevi, Mumbai – 400025

30th Floor, Sunshine Tower,

Senapati Bapat Marg, Dadar (W),

Mumbai, Maharashtra 400013

Website https://lemonn.co.in/ https://www.motilaloswal.com/ https://upstox.com/

Research and Reports

The research and reports comparison between Lemonn, Motilal Oswal, and Upstox reveals significant differences in their offerings.

Research and Reports Lemonn Motilal Oswal Upstox
Research Mutual Funds Yes Yes Yes
Research Equity Reports Yes Yes Yes
Research ETF Yes Yes Yes
Daily Market Report Yes Yes Yes
Free Tips No No No
Quarterly Result Analysis Yes Yes Yes
News Alerts Yes Yes Yes

Demat Account Charges

This comparison between Lemonn, Motilal Oswal, and Upstox reveals significant differences in their demat account charges. Lemonn provides CDSL for DP Source, while Motilal Oswal offers CDSL & NSDL and Upstox features CDSL.

Demat Account Charges Lemonn Motilal Oswal Upstox
DP Source CDSL CDSL & NSDL CDSL
DP ID 96400 16-2015 81800
Demat Account Annual Maintenance Charges (AMC) ₹250 + GST per year Rs 199 Rs 300
Advance Deposit No No No
Transaction Charges on Debit (Per ISIN) 0.025% or Rs 30
Demat ₹150 per certification + courier fees Rs 100 per certificate + Rs 50 per certificate
Remat ₹150 per certification + courier fees Rs 35 per certificate + 25 courier charges
Pledge Creation ₹20 per ISIN Rs 35 or 0.02% ₹20 + GST per scrip
Pledge Creation Confirmation ₹20 per ISIN Nil Yes
Pledge Closure ₹20 per ISIN Rs 35 or 0.02% ₹20 + GST per scrip
Pledge Closure Confirmation ₹20 per ISIN Nil Yes
Pledge Invocation ₹20 per ISIN Rs 35 or 0.02% ₹20 + GST per scrip
Failed Instruction Charges ₹13.5 + GST Nil ₹50 per transaction
Other Charges No Demat Rejection: Rs 50 per request No

Advantages and Disadvantages

Broker Pros Cons
Lemonn
  • Powerful API and Developer-First Approach
  • Multi-Asset Trading on a Single Platform
  • No Custodian for Algo Trading
  • Not Beginner-Friendly
  • Limited Traditional Research and Educational Resources
  • Customer Support Can Be Technical
Motilal Oswal
  • Strong brand & market presence
  • Comprehensive product offering
  • Advanced tools/platforms
  • Robust research & market access
  • Customer service/support issues
  • Transparency/hidden charges concerns
  • Higher costs/less competitive for frequent traders
  • Platform/account features may lag for some users
Upstox
  • Low brokerage charges
  • User-friendly mobile and web trading platforms
  • Backed by a reputed investor, Ratan Tata
  • Fast account opening process
  • Provides API-based trading
  • Slow customer support
  • No advisory services
  • Margin funding is limited
  • Occasional technical glitches reported

User Experience: Buying Stocks

Lemonn – User Trading Experience

Account Opening Experience: Account opening is fully online with digital KYC, typically activated within 1–3 working days.

Platform & Order Execution: The platform rating is 4/5. Mobile trading app ensures real-time order execution and portfolio tracking.

Brokerage Transparency: Intraday brokerage is ₹20 per executed order, and charges are shown before order confirmation.

Advanced Features: Supports algorithmic trading for strategy-based investors. Margin trading facility increases buying power.

Research & IPO: Provides equity research reports. Supports online IPO applications.

Customer Support: Customer service rating is 4/5.

Market Presence: Around 8.27 Lakhs active clients use this broker.

Motilal Oswal – User Trading Experience

Account Opening Experience: Account opening is fully online with digital KYC, typically activated within 1–3 working days.

Platform & Order Execution: The platform rating is 4/5. Mobile trading app ensures real-time order execution and portfolio tracking.

Brokerage Transparency: Intraday brokerage is Rs 0 (Free for lifetime), and charges are shown before order confirmation.

Advanced Features: Supports algorithmic trading for strategy-based investors. Margin trading facility increases buying power.

Research & IPO: Provides equity research reports. Supports online IPO applications.

Customer Support: Customer service rating is 4.3/5.

Market Presence: Around 10.2 Lakhs active clients use this broker.

Upstox – User Trading Experience

Account Opening Experience: Account opening is fully online with digital KYC, typically activated within 1–3 working days.

Platform & Order Execution: The platform rating is 4.5/5. Mobile trading app ensures real-time order execution and portfolio tracking.

Brokerage Transparency: Intraday brokerage is ₹20 or 0.1%, and charges are shown before order confirmation.

Advanced Features: Supports algorithmic trading for strategy-based investors. Margin trading facility increases buying power.

Research & IPO: Provides equity research reports. Supports online IPO applications.

Customer Support: Customer service rating is 4.2/5.

Market Presence: Around 23.78 lakh active clients use this broker.

Frequently Asked Questions

The account opening charges vary significantly: Lemonn charges Not specified, Motilal Oswal charges Not specified, and Upstox charges Free. When considering AMC, investors should evaluate the overall cost structure along with the features and services provided by each broker.

Brokerage charges differ across platforms: Lemonn offers ₹20 per executed order for equity intraday, Motilal Oswal provides Rs 0 (Free for lifetime), and Upstox charges ₹20 or 0.1%. The actual costs may vary based on trading volume, account type, and specific plans offered by each broker.

All three brokers provide diverse investment opportunities: Lemonn offers 4, Motilal Oswal provides 4, and Upstox features 4.5. The platforms support equity trading, derivatives, mutual funds, and other financial instruments suitable for different investor profiles.

Customer support quality varies: Lemonn has 4 support, Motilal Oswal offers 4, and Upstox provides 4.4. Support channels typically include phone, email, live chat, and branch services, with response times and availability differing between brokers.

Platform usability ratings show: Lemonn with 4, Motilal Oswal with 4.3, and Upstox with 4.4. The best interface depends on individual preferences - some users prefer simplicity while others need advanced features and customization options.

Yes, mutual fund and stock investing is available across all platforms: Lemonn (Yes), Motilal Oswal (Yes), and Upstox (Yes). All three brokers provide comprehensive access to equity markets and mutual fund investments through their respective platforms.

For beginners, the choice depends on specific needs: Lemonn offers user-friendly platforms with educational resources, Motilal Oswal provides competitive pricing with intuitive interfaces, and Upstox combines ease of use with comprehensive investment options. Beginners should consider factors like ease of account opening, customer support quality, educational content, and platform simplicity when making their decision.

All three brokers offer robust mobile trading apps with different strengths: Lemonn focuses on intuitive design and quick execution, Motilal Oswal emphasizes advanced charting and analysis tools, while Upstox balances simplicity with comprehensive features. The mobile apps are available for both iOS and Android devices with regular updates and feature enhancements.

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