The comparison between Zerodha, BlinkX, and Lemonn highlights the major differences in their services and features, including overall ratings, brokerage charges, trading platforms, investment offerings, and customer service quality. Zerodha is known for its user-friendly trading experience and reliability, while Blinkx stands out for offering competitive brokerage rates and an advanced mobile trading platform. Lemonn provides an excellent balance of technology, research tools, and responsive customer support. In terms of active clients, the brokers report approximately 796 lakhs, 40000, and 8.27 Lakhs users respectively, reflecting their popularity among investors. Overall, this comparison of Zerodha, BlinkX, and Lemonn helps traders and investors choose the most suitable broker based on features, pricing, and platform performance.
Services / Features
The services/features comparison between Zerodha, BlinkX, and Lemonn reveals significant differences in their offerings. Zerodha provides 4 for Overall Rating, while BlinkX offers 4 and Lemonn features 4.
| Services / Features | Zerodha | BlinkX | Lemonn |
|---|---|---|---|
| Overall Rating | ★★★★★ | ★★★★★ | ★★★★★ |
| Brokerage Charges | ★★★★★ | ★★★★★ | ★★★★★ |
| Trading Platform | ★★★★★ | ★★★★★ | ★★★★★ |
| Investments Offering | ★★★★★ | ★★★★★ | ★★★★★ |
| Customer Service | ★★★★★ | ★★★★★ | ★★★★★ |
| Broker Type | Discount Broker | Full Service Broker | Discount Broker |
| Exchanges Supported | NSE, BSE, MCX | NSE, BSE, MCX | NSE, BSE |
| Active Clients | 796 lakhs | 40000 | 8.27 Lakhs |
| Broker Overview | Zerodha | BlinkX Review | Lemonn Review |
Account Opening Charges and AMC
The account opening charges and AMC comparison between Zerodha, BlinkX, and Lemonn reveal significant differences in their offerings. Zerodha provides N/A trading and demat account opening, while BlinkX offers Free and Lemonn features N/A.
| Account Opening Charges and AMC | Zerodha | BlinkX | Lemonn |
|---|---|---|---|
| Trading Account Opening | — | Free | — |
| Trading AMC | ₹300 | ₹300 per year | — |
| Demat Account Opening | — | Free | — |
| Demat AMC | ₹300 | ₹300 per year | ₹250 + GST per year |
| Provide DP Service | Yes | Yes | Yes |
Brokerage Plans
The brokerage plans comparison between Zerodha, BlinkX, and Lemonn reveals significant differences in their offerings. Zerodha provides No plans, while BlinkX offers Yes and Lemonn features -.
| Brokerage Plans | Zerodha | BlinkX | Lemonn |
|---|---|---|---|
| Multiple Plans | No | Yes | - |
| Monthly Plans | No | 249 | - |
| Yearly Plans | No | 899 | - |
Brokerage Charges
This comparison between Zerodha, BlinkX, and Lemonn reveals significant differences in their brokerage charges. Zerodha charges Zero brokerage on equity delivery and intraday, ₹20 or 0.03% for futures, and ₹20 for options. BlinkX charges N/A brokerage on equity delivery and intraday, ₹10 per Order for futures, and ₹10 per Order for options. Lemonn charges ₹20 per executed order brokerage on equity delivery and intraday, ₹20 per executed order for futures, and ₹20 per executed order for options.
| Brokerage Charges | Zerodha | BlinkX | Lemonn |
|---|---|---|---|
| Plan Name | - | - | |
| Equity Delivery | Zero | ₹20 per executed order | |
| Equity Intraday | ₹20 or 0.03% | ₹20 per executed order | |
| Equity Futures | ₹20 or 0.03% | ₹10 per Order | ₹20 per executed order |
| Equity Options | ₹20 | ₹10 per Order | ₹20 per executed order |
| Currency Futures | ₹20 or 0.03% | ₹10 per Order | |
| Currency Options | ₹20 | ₹10 per Order | |
| Commodity Futures | |||
| Commodity Options | |||
| Hidden Charges | No | No | No |
| Call & Trade Charges | ₹50 per order | ₹50 + 18% GST per day | ₹50 per ISIN |
| Auto Square Off Charges | ₹50 per order | ₹50 + 18% GST per day | ₹50 per ISIN |
| Brokerage Calculator |
Transactions Charges
This comparison between Zerodha, BlinkX, and Lemonn reveals significant differences in their transactions. Zerodha provides NSE: 0.00297% BSE: 0.00375% for Transaction Charges Equity Delivery, while BlinkX offers 0.00297% on both sides and Lemonn features N/A.
| Transactions Charges | Zerodha | BlinkX | Lemonn |
|---|---|---|---|
| Equity Delivery | NSE: 0.00297% BSE: 0.00375% | 0.00297% on both sides | — |
| Equity Intraday | NSE: 0.00297% BSE: 0.00375% | 0.00297% on both sides | — |
| Equity Futures | NSE: 0.00173% | 0.00173% on both sides | — |
| Equity Options | NSE: 0.03503% BSE: 0.0325% | 0.03503% on both sides | — |
| Currency Futures | NSE: 0.00035% BSE: 0.00045% | 0.0035% on both sides | — |
| Currency Options | NSE: 0.0311% BSE: 0.001% | 0.0311% on both sides | — |
| Commodity | MCX: 0.0418% NSE: 0.001% | 0.0418% on both sides | — |
Account Features
These are the notable distinctions in the account features of Zerodha, BlinkX, and Lemonn when compared.
| Account Features | Zerodha | BlinkX | Lemonn |
|---|---|---|---|
| 3-in-1 Account | No | No | No |
| Charting | Yes | Yes | Yes |
| Algo Trading | Yes | Yes | Yes |
| SMS Alerts | Yes | Yes | Yes |
| Online Demo | Yes | Yes | Yes |
| Online Portfolio | Yes | Yes | Yes |
| Margin Trading Funding Available | Yes | Yes | Yes |
| Combined Ledger for Equity and Commodity | Yes | Yes | Yes |
| Intraday Square-off Time | 3:20 PM | 3:30 PM | 3:20 PM |
| NRI Trading | Yes | No | No |
Trading Platforms
The trading platforms comparison between Zerodha, BlinkX, and Lemonn reveals significant differences in their offerings. Zerodha, BlinkX and Lemonn provide web trading platforms and mobile trading platforms.
| Trading Platforms | Zerodha | BlinkX | Lemonn |
|---|---|---|---|
| Web Trading Platform | Yes | Yes | Yes |
| Web Trading Detail | Zerodha | BlinkX | Lemonn |
| Mobile Trading | Yes | Yes | Yes |
| Mobile Trading App | Yes | Yes | Yes |
| Android Mobile App | Yes | Yes | Yes |
| Android App Download | Yes | Yes | Yes |
| iPhone Mobile App (iOS) | Yes | Yes | Yes |
| iOS App Download | Download | Download | Download |
| Android Tablet App | yes | Yes | Yes |
| iPad App (iOS) | Yes | Yes | Yes |
| Trading Software Charges | Zero | Zero | Nil |
Broker Ratings
The broker ratings comparison between Zerodha, BlinkX, and Lemonn reveals significant differences in their offerings. Zerodha provides 4.5 for Fees Ratings, while BlinkX offers 4.3 and Lemonn features 4.
| Broker Ratings | Zerodha | BlinkX | Lemonn |
|---|---|---|---|
| Fees Ratings | 4.5 | 4.3 | 4 |
| Trading Brokerage Rating | 4.5 | 4.3 | 4 |
| Trading Platform Usability | 4.8 | 4.4 | 4 |
| Customer Service Ratings | 4.4 | 4.4 | 4 |
| Overall Ratings | 4.6 | 4.3 | 4 |
Investment Offerings
This comparison between Zerodha, BlinkX, and Lemonn reveals significant differences in their investment offerings. Zerodha provides investment offerings in Yes, mutual funds and offers trades in currency and commodities, while BlinkX provides investment offerings in Yes, mutual funds and offers trades in currency and commodities and Lemonn provides investment offerings in Yes, mutual funds and offers trades in currency and commodities.
| Investment Offerings | Zerodha | BlinkX | Lemonn |
|---|---|---|---|
| Equity Cash and F&O | Yes | Yes | Yes |
| Currency Derivatives | Yes | Yes | Yes |
| Commodity | Yes | Yes | Yes |
| Online IPO Application | Yes | Yes | Yes |
| Mutual Funds | Yes | Yes | Yes |
| Bond / NCD | Yes | Yes | Yes |
| ETF | Yes | Yes | Yes |
| Banking | No | No | No |
| Insurance | No | No | No |
| Forex | Yes | Yes | Yes |
| MF SIP Investment | Yes | Yes | Yes |
| Equity SIP Investment | Yes | Yes | Yes |
| PMS Service | Yes | No | No |
| Other Investment Options | Yes | Yes | Yes |
Customer Support
The comparison between Zerodha, BlinkX, and Lemonn reveals significant differences in their Customer Support. Zerodha provides No, while BlinkX offers No and Lemonn features No.
| Customer Support | Zerodha | BlinkX | Lemonn |
|---|---|---|---|
| 24/7 Customer Service | No | No | No |
| Email Support | Yes | Yes | Yes |
| Online Live Chat | Yes | Yes | Yes |
| Phone Support | Yes | Yes | Yes |
| Toll Free Number | No | - | No |
| Through Branches | Yes | - | Yes |
| Customer Care Number | 080 4718 1888 | +91 9240250411 | +918035769929 |
| Account Opening Process | Online/Paperless | Online/Paperless | Online |
| Customer Support Email | [email protected] | [email protected] | [email protected] |
| Knowledge Center / Education | https://zerodha.com/z-connect/ | https://blinkx.in/en/knowledge-base | — |
| Head Office Address | Zerodha, #153/154, | Great Oasis, 8th floor, Marol Industrial Area, MIDC Road – 21, Marol, Andheri (E), Mumbai -93 | Galaxy, Unit No. 603, A Wing, Everest Grand, Mahakali Caves Road, Opp. Ahura Centre, Andheri East, Chakala Midc, Mumbai, Maharashtra – 400093 |
| Website | https://zerodha.com/ | https://blinkx.in/ | https://lemonn.co.in/ |
Research and Reports
The research and reports comparison between Zerodha, BlinkX, and Lemonn reveals significant differences in their offerings.
| Research and Reports | Zerodha | BlinkX | Lemonn |
|---|---|---|---|
| Research Mutual Funds | Yes | Yes | Yes |
| Research Equity Reports | Yes | Yes | Yes |
| Research ETF | Yes | Yes | Yes |
| Daily Market Report | Yes | Yes | Yes |
| Free Tips | No | No | No |
| Quarterly Result Analysis | Yes | Yes | Yes |
| News Alerts | Yes | Yes | Yes |
Demat Account Charges
This comparison between Zerodha, BlinkX, and Lemonn reveals significant differences in their demat account charges. Zerodha provides CDSL for DP Source, while BlinkX offers CDSL and Lemonn features CDSL.
| Demat Account Charges | Zerodha | BlinkX | Lemonn |
|---|---|---|---|
| DP Source | CDSL | CDSL | CDSL |
| DP ID | 431-2019 | 541-2020 | 96400 |
| Demat Account Annual Maintenance Charges (AMC) | ₹300 | ₹300 per year | ₹250 + GST per year |
| Advance Deposit | No | No | No |
| Transaction Charges on Debit (Per ISIN) | ₹40 per executed order | — | — |
| Demat | ₹15.34 per scrip | — | ₹150 per certification + courier fees |
| Remat | ₹15.34 per scrip | — | ₹150 per certification + courier fees |
| Pledge Creation | ₹30 + GST | Rs 50 per transaction | ₹20 per ISIN |
| Pledge Creation Confirmation | Yes | Rs 50 per transaction | ₹20 per ISIN |
| Pledge Closure | ₹30 + GST | Rs 50 per transaction | ₹20 per ISIN |
| Pledge Closure Confirmation | Yes | Rs 50 per transaction | ₹20 per ISIN |
| Pledge Invocation | ₹30 + GST | Rs 50 per transaction | ₹20 per ISIN |
| Failed Instruction Charges | ₹450 | - | ₹13.5 + GST |
| Other Charges | Zero | No | No |
Advantages and Disadvantages
| Broker | Pros | Cons |
|---|---|---|
| Zerodha |
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| BlinkX |
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| Lemonn |
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User Experience: Buying Stocks
Zerodha – User Trading Experience
Account Opening Experience: Account opening is fully online with digital KYC, typically activated within 1–3 working days.
Platform & Order Execution: The platform rating is 4/5. Mobile trading app ensures real-time order execution and portfolio tracking.
Brokerage Transparency: Intraday brokerage is ₹20 or 0.03%, and charges are shown before order confirmation.
Advanced Features: Supports algorithmic trading for strategy-based investors. Margin trading facility increases buying power.
Research & IPO: Provides equity research reports. Supports online IPO applications.
Customer Support: Customer service rating is 4.4/5.
Market Presence: Around 796 lakhs active clients use this broker.
BlinkX – User Trading Experience
Account Opening Experience: Account opening is fully online with digital KYC, typically activated within 1–3 working days.
Platform & Order Execution: The platform rating is 4/5. Mobile trading app ensures real-time order execution and portfolio tracking.
Brokerage Transparency: Intraday brokerage is competitive, and charges are shown before order confirmation.
Advanced Features: Supports algorithmic trading for strategy-based investors. Margin trading facility increases buying power.
Research & IPO: Provides equity research reports. Supports online IPO applications.
Customer Support: Customer service rating is 4.4/5.
Market Presence: Around 40000 active clients use this broker.
Lemonn – User Trading Experience
Account Opening Experience: Account opening is fully online with digital KYC, typically activated within 1–3 working days.
Platform & Order Execution: The platform rating is 4/5. Mobile trading app ensures real-time order execution and portfolio tracking.
Brokerage Transparency: Intraday brokerage is ₹20 per executed order, and charges are shown before order confirmation.
Advanced Features: Supports algorithmic trading for strategy-based investors. Margin trading facility increases buying power.
Research & IPO: Provides equity research reports. Supports online IPO applications.
Customer Support: Customer service rating is 4/5.
Market Presence: Around 8.27 Lakhs active clients use this broker.
Frequently Asked Questions
The account opening charges vary significantly: Zerodha charges Not specified, BlinkX charges Free, and Lemonn charges Not specified. When considering AMC, investors should evaluate the overall cost structure along with the features and services provided by each broker.
Brokerage charges differ across platforms: Zerodha offers ₹20 or 0.03% for equity intraday, BlinkX provides Not specified, and Lemonn charges ₹20 per executed order. The actual costs may vary based on trading volume, account type, and specific plans offered by each broker.
All three brokers provide diverse investment opportunities: Zerodha offers 5, BlinkX provides 4, and Lemonn features 4. The platforms support equity trading, derivatives, mutual funds, and other financial instruments suitable for different investor profiles.
Customer support quality varies: Zerodha has 4 support, BlinkX offers 4, and Lemonn provides 4. Support channels typically include phone, email, live chat, and branch services, with response times and availability differing between brokers.
Platform usability ratings show: Zerodha with 4.8, BlinkX with 4.4, and Lemonn with 4. The best interface depends on individual preferences - some users prefer simplicity while others need advanced features and customization options.
Yes, mutual fund and stock investing is available across all platforms: Zerodha (Yes), BlinkX (Yes), and Lemonn (Yes). All three brokers provide comprehensive access to equity markets and mutual fund investments through their respective platforms.
For beginners, the choice depends on specific needs: Zerodha offers user-friendly platforms with educational resources, BlinkX provides competitive pricing with intuitive interfaces, and Lemonn combines ease of use with comprehensive investment options. Beginners should consider factors like ease of account opening, customer support quality, educational content, and platform simplicity when making their decision.
All three brokers offer robust mobile trading apps with different strengths: Zerodha focuses on intuitive design and quick execution, BlinkX emphasizes advanced charting and analysis tools, while Lemonn balances simplicity with comprehensive features. The mobile apps are available for both iOS and Android devices with regular updates and feature enhancements.
