The comparison between NJ Wealth, Dhan, and Lemonn highlights the major differences in their services and features, including overall ratings, brokerage charges, trading platforms, investment offerings, and customer service quality. Nj Wealth is known for its user-friendly trading experience and reliability, while Dhan stands out for offering competitive brokerage rates and an advanced mobile trading platform. Lemonn provides an excellent balance of technology, research tools, and responsive customer support. In terms of active clients, the brokers report approximately 72000, 982,814, and 8.27 Lakhs users respectively, reflecting their popularity among investors. Overall, this comparison of NJ Wealth, Dhan, and Lemonn helps traders and investors choose the most suitable broker based on features, pricing, and platform performance.
Services / Features
The services/features comparison between NJ Wealth, Dhan, and Lemonn reveals significant differences in their offerings. NJ Wealth provides 4 for Overall Rating, while Dhan offers 4.4 and Lemonn features 4.
| Services / Features | NJ Wealth | Dhan | Lemonn |
|---|---|---|---|
| Overall Rating | ★★★★★ | ★★★★★ | ★★★★★ |
| Brokerage Charges | ★★★★★ | ★★★★★ | ★★★★★ |
| Trading Platform | ★★★★★ | ★★★★★ | ★★★★★ |
| Investments Offering | ★★★★★ | ★★★★★ | ★★★★★ |
| Customer Service | ★★★★★ | ★★★★★ | ★★★★★ |
| Broker Type | Full Service Broker | Discount Broker | Discount Broker |
| Exchanges Supported | NSE, BSE | NSE, BSE, MCX | NSE, BSE |
| Active Clients | 72000 | 982,814 | 8.27 Lakhs |
| Broker Overview | NJ Wealth Review | Dhan Review | Lemonn Review |
Account Opening Charges and AMC
The account opening charges and AMC comparison between NJ Wealth, Dhan, and Lemonn reveal significant differences in their offerings. NJ Wealth provides N/A trading and demat account opening, while Dhan offers Free and Lemonn features N/A.
| Account Opening Charges and AMC | NJ Wealth | Dhan | Lemonn |
|---|---|---|---|
| Trading Account Opening | — | Free | — |
| Trading AMC | ₹300 per year | Zero | — |
| Demat Account Opening | — | Free | — |
| Demat AMC | ₹300 | Zero | ₹250 + GST per year |
| Provide DP Service | Yes | Yes | Yes |
Brokerage Plans
The brokerage plans comparison between NJ Wealth, Dhan, and Lemonn reveals significant differences in their offerings. NJ Wealth provides No plans, while Dhan offers No and Lemonn features -.
| Brokerage Plans | NJ Wealth | Dhan | Lemonn |
|---|---|---|---|
| Multiple Plans | No | No | - |
| Monthly Plans | No | No | - |
| Yearly Plans | No | No | - |
Brokerage Charges
This comparison between NJ Wealth, Dhan, and Lemonn reveals significant differences in their brokerage charges. NJ Wealth charges 0.10 of Transaction Value brokerage on equity delivery and intraday, 0.01 of Transaction Value for futures, and Rs.10 per Lot for options. Dhan charges Zero brokerage on equity delivery and intraday, ₹20 or 0.03% per executed order for futures, and ₹20 per executed order for options. Lemonn charges ₹20 per executed order brokerage on equity delivery and intraday, ₹20 per executed order for futures, and ₹20 per executed order for options.
| Brokerage Charges | NJ Wealth | Dhan | Lemonn |
|---|---|---|---|
| Plan Name | - | - | |
| Equity Delivery | 0.10 of Transaction Value | Zero | ₹20 per executed order |
| Equity Intraday | 0.01 of Transaction Value | ₹20 or 0.03% per executed order | ₹20 per executed order |
| Equity Futures | 0.01 of Transaction Value | ₹20 or 0.03% per executed order | ₹20 per executed order |
| Equity Options | Rs.10 per Lot | ₹20 per executed order | ₹20 per executed order |
| Currency Futures | NA | ||
| Currency Options | NA | ||
| Commodity Futures | |||
| Commodity Options | |||
| Hidden Charges | No | Zero | No |
| Call & Trade Charges | ₹30 per trade | ₹50 + GST | ₹50 per ISIN |
| Auto Square Off Charges | ₹30 per trade | ₹20 + GST | ₹50 per ISIN |
| Brokerage Calculator | Dhan Brokerage Calculator |
Transactions Charges
This comparison between NJ Wealth, Dhan, and Lemonn reveals significant differences in their transactions. NJ Wealth provides 0.00335% (NSE) & As per Stock (BSE) for Transaction Charges Equity Delivery, while Dhan offers BSE: 0.00375% NSE: 0.00297% and Lemonn features N/A.
| Transactions Charges | NJ Wealth | Dhan | Lemonn |
|---|---|---|---|
| Equity Delivery | 0.00335% (NSE) & As per Stock (BSE) | BSE: 0.00375% NSE: 0.00297% | — |
| Equity Intraday | 0.00335% (NSE) & As per Stock (BSE) | BSE: 0.00375% NSE: 0.00297% | — |
| Equity Futures | 0.002% (NSE & BSE) | NSE: 0.00173% BSE: 0 (Zero) | — |
| Equity Options | 0.053% (on premium) | NSE: 0.03503% (on premium) BSE (Index): 0.0325% (on premium) | — |
| Currency Futures | — | NA | — |
| Currency Options | — | NA | — |
| Commodity | — | NSE: 0.0001% MCX: 0.0021% | — |
Account Features
These are the notable distinctions in the account features of NJ Wealth, Dhan, and Lemonn when compared.
| Account Features | NJ Wealth | Dhan | Lemonn |
|---|---|---|---|
| 3-in-1 Account | No | No | No |
| Charting | Yes | Yes | Yes |
| Algo Trading | Yes | Yes | Yes |
| SMS Alerts | Yes | Yes | Yes |
| Online Demo | Yes | Yes | Yes |
| Online Portfolio | Yes | Yes | Yes |
| Margin Trading Funding Available | Yes | Yes | Yes |
| Combined Ledger for Equity and Commodity | Yes | Yes | Yes |
| Intraday Square-off Time | 3:20 PM | 3:20 PM | 3:20 PM |
| NRI Trading | No | No | No |
Trading Platforms
The trading platforms comparison between NJ Wealth, Dhan, and Lemonn reveals significant differences in their offerings. NJ Wealth, Dhan and Lemonn provide web trading platforms and mobile trading platforms.
| Trading Platforms | NJ Wealth | Dhan | Lemonn |
|---|---|---|---|
| Web Trading Platform | Yes | Yes | Yes |
| Web Trading Detail | NJ Wealth | Dhan | Lemonn |
| Mobile Trading | Yes | Yes | Yes |
| Mobile Trading App | Yes | Yes | Yes |
| Android Mobile App | Yes | Yes | Yes |
| Android App Download | Yes | Yes | Yes |
| iPhone Mobile App (iOS) | Yes | Yes | Yes |
| iOS App Download | Download | Download | Download |
| Android Tablet App | Yes | Yes | Yes |
| iPad App (iOS) | Yes | Yes | Yes |
| Trading Software Charges | Nil | Zero | Nil |
Broker Ratings
The broker ratings comparison between NJ Wealth, Dhan, and Lemonn reveals significant differences in their offerings. NJ Wealth provides 4 for Fees Ratings, while Dhan offers 4.5 and Lemonn features 4.
| Broker Ratings | NJ Wealth | Dhan | Lemonn |
|---|---|---|---|
| Fees Ratings | 4 | 4.5 | 4 |
| Trading Brokerage Rating | 4 | 4.6 | 4 |
| Trading Platform Usability | 4 | 4.4 | 4 |
| Customer Service Ratings | 4 | 4.3 | 4 |
| Overall Ratings | 4 | 4.4 | 4 |
Investment Offerings
This comparison between NJ Wealth, Dhan, and Lemonn reveals significant differences in their investment offerings. NJ Wealth provides investment offerings in Yes, mutual funds and offers trades in currency and commodities, while Dhan provides investment offerings in Yes, mutual funds and does not offer trades in currency and commodities and Lemonn provides investment offerings in Yes, mutual funds and offers trades in currency and commodities.
| Investment Offerings | NJ Wealth | Dhan | Lemonn |
|---|---|---|---|
| Equity Cash and F&O | Yes | Yes | Yes |
| Currency Derivatives | Yes | No | Yes |
| Commodity | Yes | Yes | Yes |
| Online IPO Application | Yes | Yes | Yes |
| Mutual Funds | Yes | Yes | Yes |
| Bond / NCD | Yes | Yes | Yes |
| ETF | Yes | Yes | Yes |
| Banking | No | No | No |
| Insurance | No | No | No |
| Forex | Yes | No | Yes |
| MF SIP Investment | Yes | Yes | Yes |
| Equity SIP Investment | Yes | Yes | Yes |
| PMS Service | Yes | No | No |
| Other Investment Options | Yes | Yes | Yes |
Customer Support
The comparison between NJ Wealth, Dhan, and Lemonn reveals significant differences in their Customer Support. NJ Wealth provides Yes, while Dhan offers Yes and Lemonn features No.
| Customer Support | NJ Wealth | Dhan | Lemonn |
|---|---|---|---|
| 24/7 Customer Service | Yes | Yes | No |
| Email Support | Yes | Yes | Yes |
| Online Live Chat | Yes | Yes | Yes |
| Phone Support | Yes | Yes | Yes |
| Toll Free Number | No | Yes | No |
| Through Branches | Yes | Yes | Yes |
| Customer Care Number | 0261-6155000 | (+91) 9987761000 | +918035769929 |
| Account Opening Process | Online | Online/Paperless | Online |
| Customer Support Email | — | [email protected] | [email protected] |
| Knowledge Center / Education | — | https://dhan.co/blog/ | — |
| Head Office Address |
BLOCK NO.901 & 902, 6TH FLOOR, ‘B’ TOWER, UDHNA UDYOG NAGAR SANGH COMMERCIAL COMPLEX, |
Unit No. 2201, 22nd Floor, Gold Medal Avenue, S.V. Road, Beside Patel Petrol Pump, Piramal Nagar, Goregaon West, Mumbai – 400104 |
Galaxy, Unit No. 603, A Wing, Everest Grand, Mahakali Caves Road, Opp. Ahura Centre, Andheri East, Chakala Midc, Mumbai, Maharashtra – 400093 |
| Website | https://www.njwealth.in/ | https://dhan.co/ | https://lemonn.co.in/ |
Research and Reports
The research and reports comparison between NJ Wealth, Dhan, and Lemonn reveals significant differences in their offerings.
| Research and Reports | NJ Wealth | Dhan | Lemonn |
|---|---|---|---|
| Research Mutual Funds | Yes | Yes | Yes |
| Research Equity Reports | Yes | Yes | Yes |
| Research ETF | Yes | Yes | Yes |
| Daily Market Report | Yes | Yes | Yes |
| Free Tips | No | No | No |
| Quarterly Result Analysis | Yes | Yes | Yes |
| News Alerts | Yes | Yes | Yes |
Demat Account Charges
This comparison between NJ Wealth, Dhan, and Lemonn reveals significant differences in their demat account charges. NJ Wealth provides CDSL & NSDL for DP Source, while Dhan offers CDSL and Lemonn features CDSL.
| Demat Account Charges | NJ Wealth | Dhan | Lemonn |
|---|---|---|---|
| DP Source | CDSL & NSDL | CDSL | CDSL |
| DP ID | CDSL - 64200 | NSDL - IN304262 | 289-2016 | 96400 |
| Demat Account Annual Maintenance Charges (AMC) | ₹300 | Zero | ₹250 + GST per year |
| Advance Deposit | No | Zero | No |
| Transaction Charges on Debit (Per ISIN) | — | — | — |
| Demat | ₹20/-per certificate + ₹50/-for courier charges | ₹12.50 per instruction + GST | ₹150 per certification + courier fees |
| Remat | ₹150/- per certificate + courier handling | ₹12.50 per instruction + GST | ₹150 per certification + courier fees |
| Pledge Creation | ₹40/- per ISIN | ₹15 per instruction + GST | ₹20 per ISIN |
| Pledge Creation Confirmation | ₹40/- per ISIN | Yes | ₹20 per ISIN |
| Pledge Closure | ₹40/- per ISIN | ₹15 per instruction + GST | ₹20 per ISIN |
| Pledge Closure Confirmation | ₹40/- per ISIN | Yes | ₹20 per ISIN |
| Pledge Invocation | ₹40/- per ISIN | ₹15 per instruction + GST | ₹20 per ISIN |
| Failed Instruction Charges | ₹350 for a cheque bounce | ₹100 + GST | ₹13.5 + GST |
| Other Charges | — | Zero | No |
Advantages and Disadvantages
| Broker | Pros | Cons |
|---|---|---|
| NJ Wealth |
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| Dhan |
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| Lemonn |
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User Experience: Buying Stocks
NJ Wealth – User Trading Experience
Account Opening Experience: Account opening is fully online with digital KYC, typically activated within 1–3 working days.
Platform & Order Execution: The platform rating is 4/5. Mobile trading app ensures real-time order execution and portfolio tracking.
Brokerage Transparency: Intraday brokerage is 0.01 of Transaction Value, and charges are shown before order confirmation.
Advanced Features: Supports algorithmic trading for strategy-based investors. Margin trading facility increases buying power.
Research & IPO: Provides equity research reports. Supports online IPO applications.
Customer Support: Customer service rating is 4/5.
Market Presence: Around 72000 active clients use this broker.
Dhan – User Trading Experience
Account Opening Experience: Account opening is fully online with digital KYC, typically activated within 1–3 working days.
Platform & Order Execution: The platform rating is 4.4/5. Mobile trading app ensures real-time order execution and portfolio tracking.
Brokerage Transparency: Intraday brokerage is ₹20 or 0.03% per executed order, and charges are shown before order confirmation.
Advanced Features: Supports algorithmic trading for strategy-based investors. Margin trading facility increases buying power.
Research & IPO: Provides equity research reports. Supports online IPO applications.
Customer Support: Customer service rating is 4.3/5.
Market Presence: Around 982,814 active clients use this broker.
Lemonn – User Trading Experience
Account Opening Experience: Account opening is fully online with digital KYC, typically activated within 1–3 working days.
Platform & Order Execution: The platform rating is 4/5. Mobile trading app ensures real-time order execution and portfolio tracking.
Brokerage Transparency: Intraday brokerage is ₹20 per executed order, and charges are shown before order confirmation.
Advanced Features: Supports algorithmic trading for strategy-based investors. Margin trading facility increases buying power.
Research & IPO: Provides equity research reports. Supports online IPO applications.
Customer Support: Customer service rating is 4/5.
Market Presence: Around 8.27 Lakhs active clients use this broker.
Frequently Asked Questions
The account opening charges vary significantly: NJ Wealth charges Not specified, Dhan charges Free, and Lemonn charges Not specified. When considering AMC, investors should evaluate the overall cost structure along with the features and services provided by each broker.
Brokerage charges differ across platforms: NJ Wealth offers 0.01 of Transaction Value for equity intraday, Dhan provides ₹20 or 0.03% per executed order, and Lemonn charges ₹20 per executed order. The actual costs may vary based on trading volume, account type, and specific plans offered by each broker.
All three brokers provide diverse investment opportunities: NJ Wealth offers 4, Dhan provides 4.6, and Lemonn features 4. The platforms support equity trading, derivatives, mutual funds, and other financial instruments suitable for different investor profiles.
Customer support quality varies: NJ Wealth has 4 support, Dhan offers 4.3, and Lemonn provides 4. Support channels typically include phone, email, live chat, and branch services, with response times and availability differing between brokers.
Platform usability ratings show: NJ Wealth with 4, Dhan with 4.4, and Lemonn with 4. The best interface depends on individual preferences - some users prefer simplicity while others need advanced features and customization options.
Yes, mutual fund and stock investing is available across all platforms: NJ Wealth (Yes), Dhan (Yes), and Lemonn (Yes). All three brokers provide comprehensive access to equity markets and mutual fund investments through their respective platforms.
For beginners, the choice depends on specific needs: NJ Wealth offers user-friendly platforms with educational resources, Dhan provides competitive pricing with intuitive interfaces, and Lemonn combines ease of use with comprehensive investment options. Beginners should consider factors like ease of account opening, customer support quality, educational content, and platform simplicity when making their decision.
All three brokers offer robust mobile trading apps with different strengths: NJ Wealth focuses on intuitive design and quick execution, Dhan emphasizes advanced charting and analysis tools, while Lemonn balances simplicity with comprehensive features. The mobile apps are available for both iOS and Android devices with regular updates and feature enhancements.